Facebook last week revealed that it had 955 million monthly active users and around 543 million monthly active mobile users. They even said that around 20% of the latter numbers, around 102 million users actually accessed Facebook in June just on their mobile devices. Facebook also put out an interesting tidbit about fake accounts. They estimate that around 8.7% or roughly 83.09 million accounts are actually fake. This is quite a jump as Facebook said back in March it was around 5-6% were either fake or duplicates. Which would of meant around 42.25-50.70 million users at that time. Now this jump isn?t due to the fact that tons of new fake accounts have popped up but that Facebook is trying to get better at finding this fake accounts. Facebook had this to say on the subject:
We estimate that “duplicate” accounts (an account that a user maintains in addition to his or her principal account) may have represented approximately 4.8 percent of our worldwide MAUs as of June 30, 2012. We also seek to identify “false” accounts, which we divide into two categories: (1) user-misclassified accounts, where users have created personal profiles for a business, organization, or non-human entity such as a pet (such entities are permitted on Facebook using a Page rather than a personal profile under our terms of service); and (2) undesirable accounts, which represent user profiles that we determine are intended to be used for purposes that violate our terms of service, such as spamming. As of June 30, 2012, we estimate user-misclassified accounts may have represented approximately 2.4 percent of our worldwide MAUs and undesirable accounts may have represented approximately 1.5 percent of our worldwide MAUs.
