Back in June 2014, Apple split is stocks seven fold. That’s right; it’s cheaper to buy Apple stock today than it is to buy most of their products. Let’s see how it’s going for them.
Since the June split, Apple’s stock is at $100 a share, the first time that happened since the split. When it began in June, stocks were about $92 a share. In fact, this is the first time Apple stock has reached this high in five years. If they keep this trend up, they will break their record of $100.72 (this breaks down to $705). The record was set in September 2012, long before the split. Then came months of stock downturn. At one point, in April 2013,? stocks were $419 a share. That’s not even $60 a pop in post-split terms. What’s the reason for this boom? Apple has been really busy this past month and has a busy one ahead. They just acquired Beats headphones for three billion dollars. They’ve upgraded MacBook Pro. They’re slashing the prices of MacBook Air.
And then there’s the anticipated iPhone 6. This device could be their most popular product yet and the rumor mill is buzzing. I got two things out of this story. First, this is proof the ‘too big to fail’ mantra really doesn’t work. Look at the Apple stock before the split. Look at Apple’s stock after the split. I hope other companies…ahem…Google…take note. But more to the point, I hope these products back up what they deliver. As I said before, there is a lot of buzz surrounding iPhone 6. Let’s hope they live up to it. I don’t know about you, but Apple has let me down before. Let’s hope this Beats acquisition is well worth it. It’s amazing how these mergers can backfire and both companies crash and burn because of it. Do you think Apple’s stock will keep up it’s soaring momentum?