Apple has made a big change to the app store for the Mac App Store and iTunes, they have added an editor?s choice and free app of the week selection. Right now some of the editor?s choice selections are Facebook Camera which I wrote about a few days ago, Extreme Skater, Sketchbook Ink, and Air Mail. As of right now the free app of the week is Cut the Rope: Experiments for a limited time. This new set up is mainly to battle Amazon which is already giving out apps and also some at a heavy discount if not free. Now you will see promotional pricing and major discounts on the iOS and Mac apps and these will be left to the publisher?s discretion. The question for this really comes down to if some developer decides to do this plan, will there be a change on the split between the developer and Apple or will it be the same split?