In a blog a few weeks back I posted about a possible Social Networking trail that Google was attempting.
This being called +1, and of course you know in Facebook when you are logged in you can like something, well now you will start to see a new button in town labeled +1. We are not sure if this is the start of a new social network that Google is building or if it is just a simply a social layer that Google wanted to introduce but really is not meant to be a real rival to Facebook. As of right now a small % of US Google searchers that search in English will see a +1 button next to the search listings when they are logged into their Google account. What this does is if you +1 a site it will become enhanced in the search results once a search is done again. Part of it will help you see how popular a page might be by +1 users. You will also see +1 next to AdWords, no doubt to help in advertising revenue for Google and make the companies who use it show its popularity to people who may not have seen that company before. Soon +1 is supposed to be as normal as the Facebook like button you see on so many web sites. Who knows what this will mean in revenue for Google in the ad world but when Google puts its stamp on something people do tend to follow.
