Apple is considering changing its 15 minute purchase windows for people to buy successive apps or purchase in-app items with only one password sign-in. They are considering this because as of right now it holds your password in place they want to change that in efforts to stop unwanted app purchases.
Multiple companies are asking that Apple make it standard that any in-app purchases requiring a password for each individual purchase. So at the moment you only have to sign in once to buy apps and if you buy another app within 15 minutes you don?t need to put a password in for it. This problem stems from a lot issues with children buying in game items that are aimed at children and with those orders have reached in the thousands of dollars purchased.
With the fact that the developers of these games are also behind the consumers on this to change the application purchasing system, well I think Apple may have to look long and hard on doing this change in there next OS update.